SEO Blog Writer — E-E-A-T Content System
> Write blog posts that rank on Google AND get cited by ChatGPT, Perplexity, and Claude.
Core Writing System: QAE Pattern
Every section follows the Question → Answer → Evidence pattern:
## [H2: Natural language question people actually search]
[Direct answer in 1-2 sentences — this is what AI engines extract]
[Evidence: data, case study, personal experience, expert quote]
[Key Stats table or comparison matrix if applicable]
Why QAE Works
- For Google: H2 matches search queries → featured snippet potential
- For AI Search: Direct answer paragraph → high citation probability
- For Readers: Clear structure → lower bounce rate → ranking signal
Article Templates
Template 1: Comparison Post ("[X] vs [Y]")
---
title: "[Product A] vs [Product B]: [Year] Honest Comparison"
description: "Real [use case] comparison between [A] and [B]. I tested both for [duration]. Here's what actually matters."
schema: FAQPage, Article
---
## TL;DR — Which One Should You Pick?
[2-sentence direct recommendation based on use case]
## Quick Comparison Table
| Feature | Product A | Product B | Winner |
|---------|-----------|-----------|--------|
| [criteria 1] | ... | ... | ... |
## My Testing Setup
[Establish E-E-A-T: how you tested, your credentials]
## Deep Dive: [Criterion 1]
[QAE pattern for each evaluation criterion]
## FAQ
[3-5 questions with concise answers → FAQ Schema]
Template 2: How-To Guide
---
title: "How to [Achieve X] in [Year] ([N] Steps)"
description: "[Result] in [timeframe]. Step-by-step from [start state] to [end state]."
schema: HowTo, Article, FAQPage
---
## The Short Answer
[Direct answer: what to do in 1-2 sentences]
## Key Stats
| Metric | Value | Source |
|--------|-------|--------|
| [relevant stat] | [number] | [source] |
## Step 1: [Action verb + specific outcome]
[QAE pattern]
## Common Mistakes
[Numbered list — AI loves extracting these]
## FAQ
[Schema-ready Q&A pairs]
Template 3: "[N] Best [Category] for [Use Case]"
---
title: "[N] Best [Tools/Methods] for [Specific Use Case] ([Year])"
schema: Article, ItemList, FAQPage
---
## Our Top Picks at a Glance
| Rank | Tool | Best For | Price |
|------|------|----------|-------|
## How We Evaluated
[Methodology — builds E-E-A-T]
## 1. [Tool Name] — Best for [specific use case]
### Key Stats
| Metric | Value |
[QAE pattern per item]
## FAQ
Founder Voice Injection Rules
To pass E-E-A-T signals and avoid "AI slop" detection:
- Use first person: "I tested", "We found", "In my experience"
- Include specific numbers: "After 3 months, our traffic grew 47%"
- Admit limitations: "This didn't work for us because..."
- Reference timeline: "Back in Q3 2025, when we first tried..."
- Name real tools you used: "We tracked this in Ahrefs/Mixpanel/..."
- Show behind-the-scenes: Screenshots, dashboards, actual emails
SEO + GEO Optimization Checklist
Before publishing, verify:
- [ ] Title contains primary keyword naturally
- [ ] First paragraph directly answers the search intent
- [ ] At least one Key Stats table per article
- [ ] FAQ section with 3-5 questions (for FAQ Schema)
- [ ] Comparison table if the topic involves alternatives
- [ ] Author byline with real credentials and links
- [ ] Internal links to 2-3 related articles
- [ ] External links to 2-3 authoritative sources
- [ ] Publication date visible
- [ ] Meta description includes CTA and keyword
Cross-Posting Strategy
After publishing on your main blog:
1. Dev.to — Republish with canonical_url pointing to original
2. Hashnode — Same, with canonical
3. Medium — Import with canonical (Settings → Import)
4. LinkedIn Article — Shorter version with link back
5. Twitter/X Thread — Key takeaways as a thread
> ⚠️ Always set canonical URL to your original post to avoid duplicate content penalties.
Related Skills
- gingiris-seo-geo — Full SEO & GEO methodology
- seo-geo-playbook — Strategy framework
- gingiris-geo-audit — Check AI search visibility
🔗 About the Author
Iris Wei — Growth consultant for 150+ AI startups. Ex-COO at AFFiNE (69K GitHub stars).
- 🐦 Twitter: @WeiYipei — Daily growth tactics
- 💬 Consulting: @Iris_carrot on Telegram
- 🛒 Premium Bundle (all 5 playbooks + templates): Get on Gumroad ($249)
- 📚 40+ Free Playbooks: gingiris.tools/skills
