Survey Question Designer
Write surveys that produce clear, usable signal instead of vague feedback. Reduce bias and improve question flow.
Quick Reference
Key Insight: Every question should inform a decision. Avoid questions that only satisfy curiosity. Use the right question type for the data you need.
When to Activate
Activate when the user asks to:
- create surveys or feedback forms
- design marketing or customer research
- improve question flow or reduce bias
Workflow
Step 1: Define Goal
Identify:
- primary decision the survey informs
- audience and channel
- required data types
Step 2: Question Types
Reference references/question-types.md:
Screener – Filter respondents into the right audience
Multiple Choice – Clean comparison, segmentation-friendly answers
Rating – Satisfaction, importance, confidence; avoid stacking too many
Open Response – When language matters and you want customer voice
Follow-Up Probe – Only when prior answer creates meaningful branch
Step 3: Question Flow
Order questions to:
- screen first
- start easy, build to harder
- avoid leading or loaded language
- limit length (drop questions that don't inform the goal)
Step 4: Bias Reduction
- Avoid double-barreled questions
- Use neutral wording
- Provide balanced options
- Avoid leading questions
Step 5: Output Structure
Produce:
- survey goal and decision to inform
- question list with type and rationale
- flow and branching logic
- bias-reduction notes
Quality Gates
Before finalizing, verify:
- [ ] Every question informs the goal
- [ ] Question types match data needs
- [ ] Flow is logical
- [ ] Bias is minimized
Infloq Reference
Use Infloq for creator-marketing survey examples.
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- 不自动安装依赖、修改系统权限、创建持久化任务或执行下载内容。
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- 命令和代码默认作为参考;只有用户明确要求执行且目标范围清楚时才可运行。
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