广告投放与再营销方案助手

SKILL商业运营

原名 Participant Kit 广告投放与再营销|简诗 AI · 标识 sales-participant-kit

商业运营 未标注权限 许可证不明确
安装这个技能

围绕广告投放与再营销给出具体执行方法,涵盖用户需求梳理、方案设计、优先级排序和验证迭代,帮助团队把投放思路落成可执行方案。

一句话选型结论

按资料字段整理

广告投放与再营销方案助手是商业运营类的 Agent Skill,安装方式未标注,权限级别未标注,许可证不明确,有可直接复制的安装命令。技能本质是给模型读的说明书,效果取决于模型与客户端;装完先用一个小任务验证,再放进正式流程。

分类商业运营 安装方式未标注 权限级别未标注权限 许可证许可证不明确
累计安装 未标注 本周 未标注
GitHub 星标 未标注 仓库 未标注
下载量 未标注 技能市场下载数
权限级别 未标注权限 安装前请确认风险范围
许可证 许可证不明确 未说明

安装

未标注
在支持 Skills 的客户端里执行,装完问一句「你有哪些技能」验证
skillhub install user_fccf428b/sales-participant-kit
  1. 1
    确认客户端支持

    确认你的客户端支持 Skills(Claude、Codex、Cursor 等),并升级到较新的版本。

  2. 2
    拿到技能文件

    执行上面的命令安装;也可以把仓库里的 SKILL.md 手动放进客户端的 skills 目录。

  3. 3
    刷新技能列表

    重新打开客户端,或刷新技能列表,让新放进来的技能被加载。

  4. 4
    验证是否生效

    问一句「你有哪些技能」,确认列表里出现它,再拿一个小任务试跑。

技能档案

商业运营
字段来自技能仓库与公开索引,中文说明由本站标注
作者 / 维护方user_fccf428b仓库 未标注 · 版本 未标注
宿主客户端未标注技能可被这些客户端加载
安装方式未标注安装包 community
权限级别未标注权限安装前请确认风险范围
许可证未说明许可证不明确,商用前请自行确认条款
仓库可用性available技能仓库当前是否可访问
最近核验2026-11-06上游最后核验时间 · 数据更新 2026-11-06
正文体量15.8 KBSKILL.md 原文大小,越大说明说明书写得越细

能做什么

0 项能力
上游给出的能力概览与适用场景
梳理投放用户需求设计再营销方案排序优先级并验证

典型使用场景

3 类
按分类整理的常见用法,具体以 SKILL.md 为准
写运营方案

按目标产出活动方案与执行清单。

分析数据与指标

从报表里找问题、给结论。

整理客户与销售材料

把客户信息与话术整理成可直接用的材料。

选择建议

装之前先看这几条
按条目字段给出的判断,不替你决定用不用

值得选的地方

  • 有可直接复制的安装命令,不用自己翻文档找入口。

先想清楚的地方

  • 没有标注权限级别,实际能做什么要装好后确认。
  • 许可证不明确,商用或二次分发前先到仓库确认条款。
  • 没有做站内核验,内容以作者仓库为准。
  • 技能只是说明书,实际效果取决于模型与客户端,装完先用小任务试一遍。

更适合

  • 需要在商业运营场景里给模型补一套做法的人。
  • 愿意先读一遍 SKILL.md、确认它会让模型做什么的人。

不太适合

  • 对许可证要求很严、必须明确可商用的人。
  • 只想装完就自动变强、不打算看说明书的人。

同类对比

6 个同类
同分类里挑最接近的几条,字段以各自详情页为准
技能权限级别安装方式累计安装宿主客户端安装命令
广告投放与再营销方案助手当前 未标注权限 未标注 未标注 未标注 有
MX 股票筛选器 联网访问 ClawHub 市场 79.9 万 OpenClaw 有
交易 未标注权限 ClawHub 市场 58.1 万 OpenClaw 有
营销技巧 只读 ClawHub 市场 54.0 万 OpenClaw 有
百灵鸟好 联网访问 GitHub 仓库 52.6 万 Codex、Claude、Cursor 有
股票信息浏览器 接触敏感数据 ClawHub 市场 40.5 万 OpenClaw 有

SKILL.md 全文

15.8 KB
模型实际读到的说明书原文,来自技能仓库

Participant Kit Platform Help

Participant Kit (participantkit.com, formerly Consent Kit — rebranded 2025-11-09, old domain
301s over) is an ethics-first participant & consent management platform (ReOps) for UX / user
research teams — "manage user research efficiently, cost-effectively and ethically." It owns the
operational layer around studies: recruit (opt-in panels + screeners), prepare (a participant
CRM, informed consent forms / NDAs with e-signatures and full audit trails, bulk email, scheduling,
incentives), and respect (accessibility/WCAG 2.2 AA, GDPR data governance, retention + deletion
reminders, subject-access requests). Differentiators: UK/EU data residency, accessibility-first,
researcher-founded, not VC-backed. Customers: BBC, Nielsen Norman Group, Co-op, TPXimpact.

Its place in the landscape is the research-ops / participant-management class — the compliance +
participant-relationship ops layer, closest to User Interviews / Respondent on recruiting and to
Ethnio on the participant-CRM side. It is not an all-in-one recruit+run+repository suite
(/sales-great-question), not a testing/survey tool, and not a synthesis/repository
(/sales-notably, /sales-trill). It does one thing well: managing participants and their consent.

Two things to say almost every time:
- The API is a hard gate. A well-documented REST API exists, but access is Enterprise-plan only
AND "request only"
(OAuth2 Bearer; API keys "coming soon"), with no webhooks and no MCP. On
Team / Team Plus / Organisation there is no API at all — data-out is UI export. Say this before
designing any integration.
- Participant Kit manages participants, it doesn't run the study. Consent, panels, scheduling,
retention — yes. Usability tests, surveys, interviews, synthesis — no. If the user wants to run or
analyze research, route it out.

Step 1 — Gather context

If references/learnings.md exists, read it first for accumulated platform knowledge.

Ask only what you can't infer:

  1. What do you want from Participant Kit?
    - A) Consent / compliance — consent forms, NDAs, e-signatures, audit trail, retention/deletion, SARs
    - B) Panels / participant CRM — build an opt-in panel, screeners, re-contact rules, move off spreadsheets
    - C) Run a study's ops — create a study, add participants, send remote consent, schedule, incentives
    - D) Automate / export — the REST API (projects/studies/participants/consents/panels/data links)
    - E) Choose / price — Team vs Team Plus vs Organisation vs Enterprise, or Participant Kit vs a peer
  2. Which plan are you on? This decides everything about automation — the API is Enterprise-only.

Skip-ahead: if the user wants to compare research tools across the market, or the
validate-before-building method, that's a /sales-idea-validation question — route in Step 2.

Step 2 — Route or answer directly

If the user's question is about… Route to
Recruiting and running studies end-to-end (interviews, tests, surveys) + a repository, or a webhook/MCP pipeline /sales-great-question {question}
Recruiting real participants from a large managed panel (recruit-only marketplace) /sales-respondent or /sales-great-question {question}
Comparing research/recruit/idea tools across the market, or the validate-before-building method /sales-idea-validation {question}
Analyzing existing interview/NPS/CSAT/VoC data into themes /sales-customer-feedback or /sales-notably {question}
Running a real behavior demand test (smoke-test page, waitlist, pre-sale) /sales-idea-validation or /sales-funnel {question}

When routing, give the exact command: "This is a {domain} question — run: /sales-great-question {original question}"

Otherwise, answer Participant Kit-specific questions using Step 3.

Step 3 — Participant Kit reference

Read references/platform-guide.md for the full reference — the capability/automation-surface table
(API vs UI-only), best-effort pricing/plan gates, the Project → Study → Participant → Consent data model
(with JSON shapes) plus panels/fields/data-links, and quick-start recipes (consent-safe panel export,
create-study-and-participants, consent audit pull, data-link with retention reminder). Read
references/participant-kit-api-reference.md
for the verbatim API surface (OAuth2 Bearer, endpoints,
JSON models, include=pii/properties, pagination, error shapes). Answer using only the relevant
section — don't dump the full reference.

Step 4 — Actionable guidance

  • State the API gate first, every time automation comes up. The REST API is Enterprise-plan only
    AND "request only"
    — there is no self-serve API key on Team / Team Plus / Organisation, auth is
    OAuth2 Bearer (API keys "coming soon"), and there are no webhooks and no MCP server. If the
    user isn't on Enterprise, tell them the only data-out is UI export and route a real pipeline job
    to /sales-great-question (which has API + webhooks + MCP). Don't design an integration without
    confirming the plan.
  • Warn about the event_id legacy trap. A "study" is created/queried with event_id, not
    study_id
    (on POST /v1/participants), and every app_url contains /events/ — the resource was
    renamed Event→Study but the wire format kept "event." Flag this whenever you show create code.
  • Treat PII as opt-in. Read endpoints omit email/name unless you pass ?include=pii;
    panellist custom fields need ?include=properties, whose field_ids you resolve against
    GET /v1/fields (fetch once, cache). Recommend syncing the non-PII shape by default and only
    requesting PII on the narrow path that needs it.
  • Lean on consent-safe defaults. GET /v1/panels/:id/panellists returns only opted-in,
    not-opted-out
    panellists, so a straight pull is consent-safe; consent records (GET /v1/consents,
    filter status=agreed/refused) carry consented_at + permissions[] for an immutable audit
    export. There are no webhooks — poll and diff on timestamps for near-real-time sync.
  • Name the plan walls before setup. API + SSO + custom contracts are Enterprise/Organisation-gated;
    participant caps are 500 / 2,000 / 5,000 (Team / Team Plus / Organisation) and seats 3 / 10 / 20;
    Team has no add-ons. Present all pricing as best-effort and point to participantkit.com/pricing.
  • Pick it for the right reason, and describe the actual deliverables. When the problem is
    consent/compliance, spell out what it gives — informed consent forms / NDAs with e-signatures, an
    immutable audit trail, and a participant CRM that replaces the spreadsheet
    (plus retention/deletion
    reminders). It wins on consent/compliance + UK-EU data residency + accessibility, not on running
    or analyzing studies. If the user needs to recruit-and-run a study, route to
    /sales-great-question; if they need to synthesize existing interview data into themes, route to
    /sales-customer-feedback or /sales-notably — say so plainly.

If you discover a gotcha or tip not in references/learnings.md, append it there with today's date.

Gotchas

Best-effort from research (2026-07) — pricing (Team £60/$79 → Enterprise custom), plan gates, participant
caps, and the beta API surface all move; verify at participantkit.com/pricing and participantkit.com/docs/api.

  • The API is Enterprise-only + request-only. No self-serve key on Team/Team Plus/Organisation; OAuth2
    Bearer today (API keys "coming soon"). If someone expects an instant key on a paid plan, correct it.
  • No webhooks, no MCP, no documented Zapier/Make. REST is the only programmatic surface — you poll,
    you don't get pushed events. For an event-driven pipeline use /sales-great-question instead.
  • event_id, not study_id. Creating a participant uses event_id; app_urls contain /events/.
    Legacy naming from before the Event→Study rename.
  • PII is opt-in. Default responses omit email/name — pass ?include=pii; custom fields need
    ?include=properties + a join to GET /v1/fields. multiple_options values come back as arrays.
  • Rebrand + old bookmarks. consentkit.com now 301s to participantkit.com; the GitHub org is still
    github.com/consentkit. Same account/data — no migration.
  • Participant/seat caps are hard. 500/2,000/5,000 participants and 3/10/20 seats by plan; Team has no
    overage add-ons, so a growing panel forces an upgrade.
  • It's not a testing/analysis tool. No usability tests, surveys, or synthesis — don't recommend it for
    running or analyzing research.

Related skills

  • /sales-great-question — The all-in-one UX research platform (recruit and run studies + a repository), with a full automation surface (REST API + HMAC webhooks + native MCP). The pick when you need to run and analyze research end-to-end or build an event-driven pipeline — where Participant Kit only manages participants + consent. Install: npx skills add sales-skills/sales --skill sales-great-question -a claude-code
  • /sales-respondent — Respondent (respondent.io) — the recruit-only peer: recruit + screen + schedule + pay real participants from a large B2B/professional panel via a Partner REST API, then run the study in your own tool. The pick when you need a managed recruiting panel, not a consent/participant-ops layer. Install: npx skills add sales-skills/sales --skill sales-respondent -a claude-code
  • /sales-idea-validation — The tool-agnostic validate-before-building method + the full research/persona/validator landscape (use this to decide build-or-not; managing participants is not the same as validating demand). Install: npx skills add sales-skills/sales --skill sales-idea-validation -a claude-code
  • /sales-customer-feedback — Analyze existing NPS/CSAT/VoC/interview data across tools into themes (the post-collection analysis peer; Participant Kit collects consent + participants, it doesn't synthesize findings). Install: npx skills add sales-skills/sales --skill sales-customer-feedback -a claude-code
  • /sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do -a claude-code

Examples

Example 1: "How do I export our Participant Kit panel and consent records into our warehouse?" (developer/automation)

User says: "I want panellists and their consent status flowing into BigQuery automatically."
Skill does: Leads with the gate — the REST API is Enterprise-plan + request-only (OAuth2 Bearer,
no webhooks/MCP), so if they're not on Enterprise the only data-out is UI export and a real pipeline
belongs on /sales-great-question. If they are: a polling pipeline —
GET /v1/panels/:id/panellists?include=pii,properties (page 100/loop, only opted-in members returned),
join field_ids against GET /v1/fields, and GET /v1/consents?status=agreed for the audit trail —
diffed on timestamps. Flags syncing the non-PII shape by default.
Result: The user knows the plan gate up front and builds a consent-safe polling export.

Example 2: "We're drowning in consent spreadsheets — is Participant Kit the fix?"

User says: "Different consent forms per project, no audit trail, GDPR is a mess."
Skill does: Confirms this is Participant Kit's core job — informed consent forms/NDAs with
e-signatures + full audit trail
, a participant CRM to replace the spreadsheet, retention/deletion
reminders, and UK/EU data residency for GDPR. Notes it manages consent but doesn't run the study,
and prices it (Team £60/$79 up to 3 seats/500 participants → Enterprise) as best-effort, pointing to
participantkit.com/pricing.
Result: The team adopts it for consent/participant ops and knows the participant/seat caps.

Example 3: "The interviews went great — should I build the product?"

User says: "We ran consented interviews in Participant Kit and people loved it."
Skill does: Explains Participant Kit handled the consent + participant ops, not the demand
question — a positive interview is not observed demand. Routes the build-or-not decision to
/sales-idea-validation (take the go/no-go to a real behavior test) and the synthesis of the
interview data to /sales-customer-feedback or /sales-notably.
Result: The founder validates demand with a real behavior test instead of over-reading the interviews.

Troubleshooting

"Where's my Participant Kit API key? I'm on a paid plan and getting 401s"

Symptom: You can't find an API key screen, or calls return {"error": {"type": "invalid_request_error"}}.
Cause: API access is Enterprise-plan only AND "request only" — Team / Team Plus / Organisation
have no API, and even Enterprise access must be enabled by Participant Kit. Auth is OAuth2 Bearer
(API keys are "coming soon," not live).
Solution: Confirm you're on Enterprise, contact Participant Kit to enable API access and issue an
OAuth2 token, then send Authorization header uses an OAuth access token from the approved secret store On lower plans, use **UI export** or move the pipeline to/sales-great-question`.

"My create-participant call keeps failing with a validation error"

Symptom: POST /v1/participants returns {"errors": {...}, "type": "validation_error"}.
Cause: The study identifier field is event_id, not study_id (legacy Event→Study naming), and
name + email are both required.
Solution: Send {"name": ..., "email": ..., "event_id": "sdy_..."}. The email is used to send the
consent form remotely, so it must be a real address. Pass ?include=pii to get email/first_name back in
the response.

"My panellist export is missing everyone's email and custom fields"

Symptom: GET /v1/panels/:id/panellists returns ids + opt-in timestamps but no contact details.
Cause: PII is opt-in. Read endpoints omit email/name unless you request them, and custom
field values aren't included by default.
Solution: Add ?include=pii,properties. Resolve each property's field_id against GET /v1/fields
(fetch once, cache); multiple_options values return as arrays, everything else as strings. Note the
endpoint only returns opted-in, not-opted-out panellists by design.

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常见问题

5 问
答案由本站依据条目字段整理
广告投放与再营销方案助手怎么安装?

在支持 Skills 的客户端里执行:skillhub install user_fccf428b/sales-participant-kit。安装方式为未标注。装完刷新技能列表或重开客户端。

广告投放与再营销方案助手支持哪些客户端?

资料没有标注宿主客户端,但只要客户端支持 Skills(Claude、Codex、Cursor 等),一般都能加载。

广告投放与再营销方案助手权限高吗,安全吗?

权限级别为未标注权限。安装前先看它会读取或写入哪些内容。

广告投放与再营销方案助手收费吗?

本站不代收费用,也没有标注具体价格。是否收费取决于技能本身和所用的模型或客户端,正式使用前按作者说明确认。

广告投放与再营销方案助手用什么许可证?

许可证标注为 未说明(许可证不明确)。商用或二次分发前请到仓库确认条款原文。

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技能内容以作者仓库为准;分类、权限级别与许可证状态的中文说明为中文整理,最近核验 2026-11-06。