Mentionlytics Platform Help
Step 1 — Gather context
If references/learnings.md exists, read it first for accumulated platform knowledge.
Ask the user:
-
What do you need help with?
- A) Setting up monitoring (keywords, sources, alerts)
- B) Reducing noise / tightening mention quality
- C) Competitor tracking / Share of Voice
- D) Sentiment analysis and brand health
- E) SIA (Social Intelligence Advisor) recommendations
- F) API integration or data export
- G) Reporting (PDF, white-label, email reports)
- H) Something else — describe it -
Which Mentionlytics plan are you on?
- A) Basic ($69/mo)
- B) Essential ($169/mo)
- C) Advanced ($299/mo)
- D) Pro ($499/mo — API access)
- E) Business ($749/mo)
- F) Enterprise ($1,299+/mo)
- G) Free trial / not sure -
What are you monitoring?
- A) My own brand
- B) Competitors
- C) Industry keywords / trends
- D) Multiple of the above
If the user's request already provides most of this context, skip directly to Step 2.
Step 2 — Route or answer directly
If the request maps to a strategy skill, route:
- Social listening strategy or tool comparison → /sales-social-listening [question]
- Influencer discovery → /sales-influencer-marketing [question]
- Intent signals from social → /sales-intent [question]
- Social media publishing/scheduling → /sales-social-media-management [question]
Otherwise, answer directly from the platform reference below.
Step 3 — Mentionlytics platform reference
Read references/platform-guide.md for the full platform reference — capabilities, pricing, data model, API details, integration recipes, code examples.
Answer the user's question using only the relevant section. Don't dump the full reference.
Step 4 — Actionable guidance
Based on the user's specific question:
- Monitoring setup — design keyword strategy, configure sources, set up email alerts
- Noise reduction — audit top mentions, add Boolean exclusions, narrow channel/language/country filters
- Competitive intel — build competitor keyword trackers, configure Share of Voice, track sentiment trends
- API/data export — guide integration using Pro+ API (read-only), Looker Studio, or Hootsuite
- Reporting — configure automated reports, white-label for clients, stakeholder dashboards
If you discover a gotcha, workaround, or tip not covered in references/learnings.md, append it there.
Gotchas
Best-effort from research — review these, especially items about plan-gated features and integration gotchas that may be outdated.
- API is read-only. You can pull data out but cannot create keywords, update mentions, or write back. All setup must happen in the dashboard UI.
- API access requires Pro plan ($499/mo) or higher. API is available on Pro, Business, and Enterprise plans only — Basic through Advanced have no API access. Verify your plan before building integrations.
- Mentions can take up to 24 hours to appear. Mentionlytics is not truly real-time for all sources. Web mentions especially can be delayed. Higher plans reportedly get faster scanning.
- No Zapier or Make integration. Unlike competitors (Brand24, Mention, Awario), Mentionlytics has no native iPaaS connector. Your only automation options are the REST API (Pro+) or Hootsuite.
- X/Twitter and LinkedIn data may differ from dashboard. Platform-imposed API restrictions mean some social mentions accessible in the UI may not appear in API responses.
- All features are available on all plans. Unlike competitors that lock sentiment or Boolean behind premium tiers, Mentionlytics gives full features on every plan — the difference is keyword count and mention volume.
-
Bearer tokens expire every hour. Your integration must handle token refresh automatically or API calls will start failing after 60 minutes.
-
Self-improving: If you discover something not covered here, append it to
references/learnings.mdwith today's date.
Related skills
/sales-social-listening— Social listening strategy — tool comparison, monitoring setup, sentiment analysis, competitive intelligence, crisis detection/sales-brand24— Brand24 platform help — affordable alternative with Storm Alerts and MCP server/sales-awario— Awario platform help — budget social listening with Boolean search and Awario Leads/sales-mention— Mention platform help — simple affordable monitoring (acquired by Agorapulse)/sales-talkwalker— Talkwalker platform help — enterprise social listening with image recognition/sales-do— Not sure which skill to use? The router matches any sales objective to the right skill. Install:npx skills add sales-skills/sales --skill sales-do
Examples
Example 1: Reduce mention noise
User says: "I'm getting thousands of irrelevant mentions for my brand name which is a common word"
Skill does:
1. Reads platform-guide.md for Boolean query guidance
2. Suggests adding NOT exclusions for common false-positive contexts
3. Recommends using channel, language, and country filters to narrow results
4. Shows how to use the commtracks parameter to separate brand vs competitor mentions
Result: Refined keyword setup that cuts noise significantly
Example 2: Pull mention data into a custom dashboard via the API
User says: "I want to build a brand health dashboard that shows mention volume and sentiment over time"
Skill does:
1. Confirms Pro plan required for API access
2. Walks through Bearer token generation and refresh flow
3. Shows /api/aggregation endpoint for sentiment and reach time-series data
4. Provides cURL + Python code for fetching and visualizing data
Result: Working API integration feeding a custom dashboard
Example 3: Set up competitor Share of Voice tracking
User says: "I want to compare how often my brand gets mentioned vs three competitors"
Skill does:
1. Guides creating separate keyword trackers for each competitor
2. Shows how to use the commtracks=competitors filter in the API
3. Configures Share of Voice comparison in the dashboard
4. Sets up weekly email report for stakeholders
Result: Competitive monitoring with automated Share of Voice reporting
Troubleshooting
Mentions not appearing for known brand conversations
Symptom: You see people discussing your brand on social media, but Mentionlytics isn't picking it up
Cause: Source coverage gaps (some platforms limit API access), keyword tracking setup too narrow, or 24hr delay hasn't elapsed
Solution: Check which channels are enabled for your keyword tracker. Verify exact brand name spelling and variations. Wait 24 hours for web sources. If mentions consistently miss a specific platform, check Mentionlytics' current source coverage for that channel.
Sentiment analysis marking neutral mentions as negative
Symptom: Many mentions flagged negative that are clearly neutral or mixed
Cause: Mentionlytics' AI sentiment struggles with sarcasm, industry jargon, and mixed-sentiment posts
Solution: Use manual sentiment correction for high-priority mentions. Filter reports by confidence level if available. For reporting, acknowledge ~85% accuracy ceiling and note that manual review is required for borderline cases.
API token expires and integration stops working
Symptom: API calls return 401 Unauthorized after working for about an hour
Cause: Bearer tokens expire after 1 hour — integration isn't handling token refresh
Solution: Implement automatic token refresh using the Refresh Token endpoint. Store both Bearer and Refresh tokens, check for 401 responses, and automatically request a new Bearer token before retrying the failed request.
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